Blekko makes use of Both Human Expertise and Automated Software

Modern organizations operating in a highly chaotic and complex business environment know that they must have a strong online presence to beat the cutthroat competition. It goes without saying that the route to an enhanced online visibility passes through a search engine. The higher the ranking, the more chances it has of attracting quality online traffic. Blekko, a new age consumer facing search engine, made its debut in 2010 with a noble mission and objective of delivering high quality and spam free results to its users.

In the following paragraphs we shall look closely at some of the important features that have enabled this new search engine to thrive and excel in the highly competitive search engine market.

Use of Human Expertise

Search engine giants like Google and Yahoo use crawlers (automated software agents) to build their indexes. This makes them quite susceptible to manipulation by unscrupulous webmasters who may resort to through Black Hat SEO techniques like keyword stuffing and link building to manipulate search engine results.

Blekko, on the other hand, makes use of both human information and software programs to index and catalogue pages. This quality search engine relies on human submission as well as algorithms to ensure that only reliable and relevant sites find mention in the results returned by it.

Spam-Free Results

Spam is a menace that continues to spread its tentacles despite the best efforts of law enforcement agencies, Internet Service Providers (ISPs) and IT companies. Every year it causes widespread chaos, scandals, and online thefts in addition to the precious bandwidth it nonchalantly devours.
Information about worthless and often harmful product or services is forced upon people who under normal circumstances would love to clearly stay away from such nonsensical and harmful solicitation.


Blekko, the highly convenient and easy to use new age search engine, delivers results that are comprehensively devoid of any spam or harmful content. You can use it with utmost assurance of quality results available in the shortest possible time.